EBDL enjoys three more years of Triumph
February 6, 2011 by Timothy Wilkes · Leave a Comment
Equity Direct Broking Limited has successfully retained its affinity partnership with Triumph Motorcycles Limited, following a tender process against a number of leading UK motorcycle insurers.
EBDL retains its status as full affinity partner and will administer its branded ‘Triumph Rider’ insurance programme for the next three years.
To celebrate the news, a ‘Win a Tiger’ competition has been launched, whereby every motorcyclist getting a quotation is entered into a prize draw with the potential of winning Triumph’s latest model.
Charles Offord, EDBL MD, explained that the firm had administered the Triumph account under a licence endorsement agreement for around a decade, and that the relationship would become even closer under the new agreement.
Offord added that the firm faced stiff competition to retain the account and said that its success reflected the development and progress Equity had made over the last decade.
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